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Swipe Right on Luxury: India’s E-commerce Market by 2025

The luxury market in India is no longer confined to plush boutiques and glittering showrooms. With the advent of digital transformation, the luxury segment has embraced e-commerce as a dynamic part...

Boost Your Local Presence with SEO: A Guide by Code to Couture

Why Local SEO is a Game-Changer for Businesses? Imagine this, someone nearby searches for “best bakery near me” or “local clothing store in delhi.” Would your business appear in those search result...

From Shopping Bags to Delivery Boxes: E-commerce’s Meteoric Rise Post-COVID

The COVID-19 pandemic transformed countless aspects of our lives, none more so than the way we shop. Between 2019 and 2021, the world witnessed a seismic shift from bustling offline marketplaces to...

More Than Just a Pretty Interface : The Power of UX/UI in Luxury E-Commerce

In this new and upcoming realm of luxury e-commerce, the digital storefront of a brand is as pivotal, if not more as the lavish and opulent boutique on Golf Course Road, Fifth Avenue or Champs-Élys...

What Makes a Good Website for Fashion Labels?

In the digital age, a well-designed website is more than just a virtual storefront, it’s a brand’s first impression. For luxury fashion labels, this impression must combine aesthetics and functiona...

From Runway to Relevance: Unlocking the Power of Content Media Marketing

In a digital world bursting with information, fashion brands need more than just stunning designs to make an impact—they need powerful stories. This is where content media marketing steps in. It’s ...

Why Social Media Planning Matters for Fashion Brands

Fashion trends move fast. Planning your social content ensures your brand is ready to ride every trend wave. From timely posts about the latest collections to seasonal campaigns, having a solid con...

Insider Secrets: Track Your Competitor’s Website Traffic Like A Pro

In the fast-paced world of fashion, knowing what your competitors are up to isn’t just a bonus—it’s essential. What if you could peek into their website performance and discover what’s driving thei...

The Code to Couture Advantage for Online Reputation Management

In today’s digital age, a fashion brand’s reputation is often built—and broken—online. Every review, comment, and social media post has the power to shape how your audience perceives you. That’s wh...

AI-Driven Social Media Marketing for Fashion Brands

In an era where digital engagement shapes consumer behavior, fashion brands are constantly looking for innovative ways to connect with their audience. Artificial Intelligence (AI) is quickly becomi...